Fidelity Go

Fidelity Go is the robo-advisor arm of Fidelity Investments, offering completely free investment management on accounts under $25,000 with no advisory fees or account minimums. The service automatically invests your money in a diversified portfolio of low-cost index funds selected based on your risk tolerance and time horizon, then rebalances quarterly to keep your allocation on track. For students with small portfolios, this zero-cost model is hard to beat.

College students and young professionals just starting to invest will appreciate Fidelity Go's integration with Fidelity's broader platform, including retirement accounts like IRAs and access to educational resources. If your account exceeds $25,000, the platform shifts to a 0.35% advisory fee, which is still competitive. The tradeoff compared to competitors like Betterment is fewer premium features (no tax-loss harvesting at the free tier) and less personalized financial advice, but for a first investment account on a tight budget, Fidelity Go removes barriers to getting started.