SASA

What SASA Is

SASA is simple accounting software built for self-employed people, freelancers, solopreneurs, side hustlers, gig workers, and independent contractors. Made by a team based in NYC and London, it runs on iOS and Android as a suite of three linked apps: SASA Accounting (the main all-in-one tool), SASA Receipt Scanner, and SASA Invoice Maker. The site describes SASA's purpose plainly: maximize deductions and lower your tax bill. Unlike general-purpose accounting software that tries to serve small teams and employees, SASA targets only solo earners. It does not offer a business tier, a team collaboration feature, or an accountant persona. The entire product is built around the idea that you are your household's only earner and money manager.

The core feature is connecting your bank and credit card accounts so SASA can pull your transactions and help you categorize business spending versus personal spending. From there, the app handles the secondary tasks that solo earners typically manage themselves: scanning and storing receipts, creating and sending professional invoices, generating expense reports, and exporting everything in a format your accountant can ingest at tax time. The site says SASA is rated five stars on the App Store, though that rating lives on Apple's platform, not on SASA's own pages.

How Money Comes In

SASA connects to over 20,000 banks via Plaid, the standard integration that powers most consumer finance software. You link your bank or credit card account once, and SASA pulls your transactions. From there, you manually swipe through transactions one by one, and the app helps you unmuddle business spending from personal spending. Each transaction lands in a category you set, so expenses stay organized. The site does not detail how often transactions refresh, whether the app supports real-time sync or daily batches, or what happens if a bank connection breaks, so your banking details may not be current at all times.

SASA's architecture assumes you are managing a single set of accounts. It does not detail whether you can link multiple banks at once, connect a spouse's accounts, or see consolidated views across several institutions. The word "accounts" appears throughout the marketing (SASA says "All of your accounts in one place"), but the site does not clarify how many you can connect or what the limit is. For a self-employed person earning from one primary platform (Uber Eats, DoorDash, or a client-billing setup), one bank account is sufficient. But if you freelance and also drive for multiple platforms, you may want two accounts, and the site does not confirm that works smoothly.

How Budgeting Works

SASA does not use the zero-based envelope budgeting system that some apps do, nor does it use category-based budgets that let you set spending limits per category. Instead, SASA is built around expense categorization and tax preparation. After you swipe through your transactions and file them into categories, SASA organizes them for tax time. You can also attach receipts to expenses by taking a photo, and SASA will use AI to auto-extract the transaction data from the receipt image, so you do not have to type everything in manually.

The invoicing workflow covers creating professional invoices in seconds, sending them to clients, tracking which invoices are paid and which are still pending, and getting paid faster by following up on overdue invoices. The app also generates expense reports that you can export as PDF, Excel, or CSV, which is useful if you are billing a client back for reimbursable expenses. These features are useful for freelancers and contractors who invoice per project or per hour, but less useful for gig drivers or full-time employees. The site does not explain how expenses and invoices connect in the same view, whether you can link an invoice to the expenses that went into it, or whether the app prevents you from double-counting an expense in both an invoice and a general expense report.

Cost and Free Trial

SASA offers a free trial with no credit card required. After the trial, the site publishes three tiers: $2.99 a week, $9.99 a month, or $99.99 a year. All three tiers include the same features: receipt scanning, invoices, expense reports, tax estimates, and bank reconciliation. The site does not explain what "tax estimate" means (whether it calculates quarterly estimated taxes, year-end self-employment tax, or something else), and that blank spot is worth knowing before you commit. The yearly tier costs $99.99 upfront, a single payment well under paying the $9.99 monthly rate across twelve separate months, so it is substantially cheaper than the month-to-month rate if you know you will use SASA for a full year.

The site does not state a trial length, whether the free tier has restrictions, how many transactions you can import, or what happens if you exceed a limit. It also does not clarify whether you can pause a subscription, whether there is a contract, or what SASA does with your account data if you stop paying. For a money app that holds your banking and tax information, those details matter. The site also does not specify whether SASA works only on mobile or whether it has a web dashboard for managing your accounts from a computer.

Who This Suits

SASA suits self-employed people and gig workers who earn all or most of their money from their own business rather than an employer. It is especially useful for those who invoice clients, need to track reimbursable expenses, or want a simple way to organize receipts for tax season without learning accounting software. Freelancers, creatives, designers, developers, therapists, fitness coaches, tradespeople, Uber Eats and DoorDash drivers, and independent contractors are all listed as target users on the site. The app is not built for employees, side hustlers with W-2 jobs, people managing household budgets (it is solo-earner only), or anyone who wants detailed profit and loss statements or multi-user access.

SASA also does not offer bank connectivity for all institutions. Although 20,000 banks sounds comprehensive, some credit unions and regional banks do not integrate with Plaid, so if your bank is not in that network, you cannot auto-sync. The site also does not spell out whether the app supports other ways to add transactions (CSV import, file upload, or manual entry), so if your bank is not listed, you may be stuck. Gig workers who want to track every shift and see their real hourly rate will not find that here: SASA is a tax-prep helper, not a shift-earnings optimizer.